Alex’s background is originally in horses. He sold his first horse at 13 and went on to set up a business importing and selling horses from Ireland. After losing his confidence after a bad fall he set up a property portfolio management business and trained as a dog groomer.
Alex always wanted to be a dog breeder having been bought a Spaniel by his parents at the age of 13. It came from one of the UK’s biggest puppy farms and had so many problems throughout his life that it spurred him to want to do it properly.
In 2014 he bred his first litter of Standard Poodles and it has grown from there with the help of Mick.
Alex deals with the social media, marketing and the day to day running of the business and is always grateful at the end of the day to take the dogs out with Mick to relax.